Digital Strategy Director - Boomerang-Accenture Interactive Barcelona

Boomerang brings digital transformation to the life sciences industry through insight-backed creative solutions that enhance engagement with key target audiences and a focus on delivering measurable business value for our clients. boomerang, as of December 2015, is now part of Accenture Interactive.

Job Description

The Director, Digital Strategy is responsible for prospecting new clients by connecting and generating interest, for managing identified opportunities and actively contribute to their success and provide thought leadership in digital marketing and communication to our client. His/Her focus will be on the Iberia region. He / She should develop a pipeline of new business through persuasive approaches and pitches. He / She should also have thorough knowledge of the market and the solutions Boomerang offers and be able to act as digital strategist in the solution design and on innovation projects for our clients.

He / She need to have an understanding of the company’s goal and vision in order to portray this during meetings. The Director, Digital Strategy will work closely with the creative and technical team for solution design and with the internal and external leaders on opportunities, expanding boomerang brand equity.

He / She will act as an entrepreneur to help boomerang ramp up in the market and shows the ability to wear different hats to enable growth.

Core Duties and Responsibilities

• Establish, nurture and grow client relationships within specific client portfolio and across new opportunities on pre-agreed Life Sciences accounts.

• Evaluate and manage strategic business leads, initiatives, partnerships and/or collaborations - both as standalone organization, as well as in collaboration with wider Accenture accounts

• Direct opportunities from idea to contract sign-off, and ensure client satisfaction at the highest level. This includes active contribution from a commercial perspective, as well as strategic direction and operational support during this process.

• Be able to drive the program management and business operations of key projects based on the need to fill any gaps at the local leadership level.

• Contribute to the overall strategic commercial direction of boomerang, and remain aligned with all other regions to ensure a unified offering and messaging

• Drive and deliver innovative / strategic projects to client and act as Digital strategist focusing on digital marketing or communication.

• Promote the company’s products/services addressing or predicting clients’ objectives

• Present to and consult with management on business trends with a view to developing new services, products, and distribution channels.

• Work with internal teams to plan and develop RFPs/proposals that speaks to the client’s needs, concerns, and objectives

• Direct accountability for achieving sales targets in terms of sales and year-on-year growth consistent with overall business growth objectives

Desired Skills and Experience

• Must be passionate by digital and able to build strong connections internally and externally for the organization.

• Must have experience in building digital marketing or communication solution together with creative and/or technical team, preferably in pharmaceutical/medical and/or healthcare sector but we would be open to experience from other industries.

• Must have +5 years of progressive experience in lead acquisition and transformation, growing accounts and pushing for new ideas.

• Ability to both control opportunities from an eagle-eye perspective, as well as to roll up sleeves and contribute to operational tasks

• Direct experience working for a digital agency, on marketing and communications with in-depth knowledge of the full digital value chain from digital strategy to digital metrics and analysis across channels and promotional activities.

• Knowledge of design thinking and ability to run related workshop, experience on creating and delivering workshop to a crowd of professionals.

• Outstanding interpersonal, written, and presentation skills, and demonstrated ability to speak during events and to pitch solutions

• Possess excellent relationship-building skills

• Detail- and solution-oriented, resourceful, highly organized, and able to multitask effectively

• Master degree. Advanced degree or MBA a plus

• Fluent/Native Spanish

Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity, or any other basis as protected by applicable law.