Technical Digital Analyst en Madrid

We are looking for a Technical Digital Analyst /Marketing Tech Specialist. His role is being responsible ofimplementing marketing tools as well as improving and maintaining our CRO, DMPand Web Analytics solution tools.

To be successful in this role you will have todemonstrate an advanced knowledge of digital marketing solutionsimplementation, both knowledge on industry standards as well as the ability todevelop inventive workarounds or hacks to get the job done. Experience in thefollowing tools is required:

·        Adobe Analytics(preferred) or Google Analytics

·        Adobe Target(preferred), Optimizely or Optimize

·        DMPs such as AdobeAudience Manager

·        Pixels and 3^rdparty marketing tools (DBM, MediaMath, Sizmek, affiliation…)

·        Tealium (preffered)or Google Tag Manager

We highly value someone who is passionate about the Marketingtech and digital analytics industry and enjoys the challenge of solving complexproblems with innovative solutions. We encourage taking strong ownership oftasks and projects and so you can enjoy a good level of autonomy but also havethe opportunity to seek support and guidance from the team when needed.

In your role, you will also be responsible for a rangeof other tasks including:

·        Debugging and improvingour existing implementation of Adobe Analytics, Target, DMP and other marketingtools

·        Building automationsfor ongoing reports

·        Integrating AdobeAnalytics with other tools

·        Trainingusers / developers

·        Dealing with our externalimplementation agency

·        Share theresponsibility of the administration of Adobe Analytics

·        Supporting users tounderstand the solutions

·        Supporting theanalytics team by analysing dashboards and generate insights specially for WPO(website page speed, server, etc.)

Some coding experience / knowledge will be expected,but you will also have the opportunity to learn and/or improve your skill-setin

·        SQL, in order toexplore the clickstream data in our database

·        HTML& CSS

·        JavaScript,for the tag implementation

·        Advanced usage of MSOffice tools, especially Excel, for day-to-day work, dashboards and reporting

·        And potentiallyother related languages and tools (R, SAS, Tableau, etc)