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Head of Digital_ Madrid or Barcelona

Accenture Media Management is the first... auditor worldwide. We offer advertisers consulting and auditing...

Descripción del empleo

Accenture Media Management is the first media auditor worldwide. We offer advertisers consulting and auditing services in planning and buying conventional media (television, press, magazines, supplements, radio, outdoor, cinema, online). Consulting of media strategies. Accompaniment in media contests. Advice to marketing departments, media and purchasing departments (procurement). Financial Compliance Audits. Intermediation between media agencies and clients, transparency management. Advice on media productivity schemes. Consultancy in media landscape in Spain and internationally. Consultancy on the landscape of media agencies - media groups - national and international.

 

Accenture Media Management seeks a head of digital profile. The position to be covered is located in Madrid or Barcelona.

 

The candidate must show proven experience in the following areas of activity:

 

• Definition of digital strategies for current clients.

• Direct contact with the main clients.

• Design of strategic approaches to digital media buys (performance, display, program, SEM, social networks ...)

• Management of digital analysis team.

• Control and analysis of campaign performance statistics and presentation of optimization funnels.

• Supervision of campaigns: effectiveness and return on investment.

• Keep up with the changes and advances in digital marketing and advise on new channels and approaches to adopt.

• General knowledge of the digital media landscape in Spain

• Knowledge of tools and specific sources of digital media planning

• Advanced use of office automation tools (Excel, powerpoint ...)

• Strong analytical and number capacity

• Management capacity of a client portfolio

• Presentations to clients

 

Job responsibilities:

 

• Analysis of the competitiveness of the different digital strategies of the clients

• Preparation of digital audit reports

• Management of the teams involved


Qualifications

  • At least 4 years of experience in a media agency
  • High level of both written and spoken English.

 

“Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity”


Información extra

Localización
Madrid
Tipo de contrato
Tiempo completo
Carnet de conducir
No
Vehículo
No
Carta de motivación
No

Madrid | Provincia de Madrid | Tiempo completo

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