Founded in 2012 and growing rapidly, Packlink is a reputed technology company currently operating across four European markets. We have a dynamic startup environment and strong company culture built on passion, innovation and teamwork. Packlinkis all about people and talent.
If you have what it takes in spirit and experience, read on.
Defining campaign goals and measuring performance closely against various KPIs
Creating campaign assets using tools such as Google Tag Manager and graphic design software
Campaign optimisation using a variety of digital marketing tools (Google AdWords, Google Analytics,Facebook Power Editor, Mail Chimp, Tableau)
Social media management across all leading platforms
Participate in defining the B2C and B2B marketing strategy
Propose and implement tests of different acquisition and retention offers, channels, creative, etc
Work closely with the Sales department to gather and interpret Sales data and adapt marketing tactics accordingly
Content & Product Marketing
Responsible for producing and optimising content for the main website, blogs, emails and in-app communications
Work closely with the Product department to ensure all new product features are designed and implemented appropriately for the Italian market
Responsible for localizing all new product content
Reporting and Analytics
Conducting market, channel, campaign and customer analytics using BI and CRM tools (Tableau and Salesforce)
Monitoring tests to identify successful initiatives that can grow the business
Sharing reports and insights across the business
This job is not for everyone. You're:
Student who's just finished or finishing a Masters degree in Marketing or Digital marketing.
Eager to learn, looking for a full-time internship to gain experience.
Enthusiastic, self-motivated, proactive, self-sufficient, but also team orientated.
Organized, methodical and analytical, but you also have a creative streak and commercial vision.
Entrepreneurial, with a roll-up your sleeves and can-do attitude.
Intrigued by and involved in the digital industry.
Native Italian and professional English.
What We Offer
A 6 month full-time paid internship with the idea of bringing you on board as a permanent employee with high growth potential.