Tableau Software helps people see and understand data by offering a revolutionary new approach to business intelligence. Championing data skills, analytics ubiquity and harnessing data for social good, has become a relentless mission. It is estimated that 7 out of 10 of the world's most valuable companies today have their business models predicated on data. In today’s new economy, data skills should no longer be seen as a vertical IT discipline, but a horizontal literacy that anyone in an enterprise should master. By harnessing data culture, organisations are able to unleash the full potential of their people.
At Tableau we believe that happy employees create happy customers. That’s why we focus on offering generous, localised benefits packages designed to take care of our employees and their families. We also have beautiful work spaces, with state of the art equipment designed to ensure physical well-being and optimised collaboration.
The Director, South EMEA Marketing, leads the South EMEA marketing team and is responsible for the planning, co-ordination and delivery of marketing programs, campaigns and activities into the region and the delivery of marketing KPIs for the region. The South EMEA team is responsible for: France, Spain, Italy, Middle East and Africa.
The ideal candidate for this role has significant experience in field marketing, is a dynamic people leader and has proven ability to thrive in a matrix, multi-stakeholder environment. They will be instrumental in evolving our go to market strategy and ensuring the successful business performance of the region. Leading and mentoring a team of field marketing and ABM specialists, you will work closely and collaboratively with the rest of the EMEA / Global marketing teams, with sales leadership, their teams and other stakeholders to deliver your goals.
We are looking for someone who is:
Experienced – A proven field marketing leader with 10+ years experience in a management role
Great Communicator – able to understand and translate messages to make them appropriate for your audience. Talk and present sales to Sales, marketing to Marketing and value to Customers
Amazing Leader - Proven leadership skills, developing and nurturing teams, talent and skills to innovate and continuously learn and improve
Collaborator - Natural collaborator & relationship builder - can work effectively across different disciplines, time zones and cultures and thrives within a matrix organisation. Strong ability to make connections and identify opportunities that drive impact
Company Builder - Highly driven individual with an execution focus and a strong sense of urgency and a belief in Tableau’s mission. Willing to go the extra mile with a strong work ethic; self-directed and resourceful
Recruiter - Tableau hires company builders and, in this role, you will be asked to be on the constant lookout for the best talent to bring on board to your team to help us continue to build one of the best companies in the world!
What you will be doing in this role:
Lead all aspects of Tableau South EMEA marketing, including in region execution of the EMEA go-to-market strategy and coordinating all elements of an integrated, regional marketing program, including brand awareness and solution campaigns, events, executive briefings and digital marketing
Work closely with the regional and country leadership and sales teams to create and drive pipeline and sales
Maintain and grow a strong marketing team culture and morale. Develop our marketing team through a deliberate approach to career and performance management
Develop and execute a comprehensive marketing plan for the South EMEA region collaborating with stakeholders across the organisation including EMEA / Global Marketing teams, country leadership, sales and other stakeholders
Ensure the optimal management of marketing budget, focusing on careful prioritisation of efforts to deliver against KPIs
Develop and execute effective Account Based Marketing plans and programs against our Big Bet accounts
Align and integrate South EMEA marketing efforts across multiple teams to inspire and empower the Tableau Community to evangelise Tableau
Act as South EMEA spokesperson for Tableau at industry events and with media, industry analysts, partners, customers and other key audiences for company positioning and messaging
To be an active and engaged member of the EMEA Marketing Leadership Team supporting the Head of EMEA Marketing to deliver their goals and objectives.
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