CRO Expert en Madrid

This is Us.

A team of more than one thousand people sharing an idea: doing our bit in helping our clients create a better future for themselves, providing them with the tools they need to get where they want to go.

In today’s world, we know this happens because we are a fully online bank. We were born out of that idea and 20 years on, technology, simplicity and transparency continue to be the ingredients of the recipe that leaves the best taste in our mouths: being more than just a bank, someone useful in the lives of the millions of clients who have chosen us.

The way we do things also mirrors our eagerness to innovate. We are proud to be one of the very first banks to work with agile methodologies. It doesn’t ring a bell yet? No worries, we will be delighted to tell you all about it. You will find it’s one of those things you’ll want to repeat over and over.

And although we are based in Spain, we like to cross borders. We are lucky to work with international teams every day across 44 countries, composed of women and men as equal as they are diverse. Because here you are completely free to be who you want to be, love whomever you choose, and even go for pineapple as your pizza topping. 

Making things happen, helping others be successful, always being one step ahead—that’s our DNA. If you look at yourself in the mirror and your reflection matches our way of being and working…we are looking forward to meeting you!

What are we looking for?

As a member of the Own Media team within the Marketing department you will be part of a team of outstanding professionals, working together to build and develop state of the art digital capabilities to help users to find and choose the right financial product for them. You will have the opportunity to go beyond your boundaries working side by side with people from different fields in an agile and dynamic environment. 

For us, a CRO and web management expert is someone who:

Knows about: 

Web management and optimization, having the ownership of the digital assets of the assigned business line in behalf of your squad. 

Leads the CRO field, evolving it and making ING the role model on the field. You can identify the levers to optimize different marketing channels, like the public web, email, etc to improve conversion and achieve the assigned goals. 

You have business vision and you are a goal-oriented person. Team player able to spread knowledge and influence people around you. You will work together with Customer Journey Experts, designers, UX, external providers, etc.

Responsible of approving all the content pushed to production for your specific business area.

Occasionally you will do content management through our CMS. Academic background preferably - but not necessarily - in Engineering, Marketing, Business administration, Maths, etc. Fluent in English.

Is a master of: 
Javascript, data visualization tools like Tableau, PowerBI, Microstrategy, Datorama.

Is an ace in:
 Translate complex data in simple messages to share with non-experts in the field. Digital analytics tools, testing and personalization and DMP, like Adobe Marketing Cloud (Analytics, Target, Audience Manager), Hotjar, Glassbox, etc

Has worked in: e-commerce, pure digital players, digital business of retail companies like travel, insurance & telco industries. 

What do we offer?

Flexible schedule. 
What goes on at ING matters much to us. 
But we know that the most important things are outside the office.

Free meals.
So that thinking about what to have for lunch doesn’t take up your time or your cravings.  

Life and health insurance. 
For you and all your family (spouse/partner and children).

Free company shuttle. 
We take you from Madrid city center to our offices at Las Rozas (and back!)

Banking benefits.
Special loan or mortgage terms after 6 months working at the bank.
And benefit from our pension plan after 2 years with us.

More health, more sports.
Paddle tennis court and lessons available to you
Runners club with your own trainer
Clinics with professional, world-class athletes
Physiotherapy service on site