Merchandising and Retention Manager en Madrid

Hey – there’s a revolution going on! A revolution in digital entertainment. Every day millions of people around the world choose to be more thoughtfully entertained, informed and educated by listening to fascinating stories and all forms of fictional and non-fictional content on their smartphones and other mobile devices.

Audible, an Amazon company, is the leading provider of premium digital spoken audio information and entertainment on the internet, offering customers a new way to enhance and enrich their lives every day. Audible’s content offering comprises more than 200,000 audiobooks and audio plays from 800 publishers. Titles downloaded from Audible are compatible with hundreds of mobile devices, including the iPhone and Android smartphones.

Based in Madrid, Audible Spain is looking for a Merchandising and Retention Manager, responsible for driving customer engagement for Audible in Spain as well as nurturing and developing our customer member base in the country.
With your creative mind, a sound business sense, editorial acumen, and a knack for getting things done, you will be supporting the introduction of Audible in the Spanish market to enlarge our member base, creating online and email campaigns (including web, mobile, and tablet) to drive customer engagement and revenue, and providing meaningful analysis to drive improvements. Moreover, your goal will be to improve customer retention and to build an outstanding customer relationship with our new and existing subscribers in Spain.

Main responsibilities Merchandising Marketing:
· Manage and optimize product selection and merchandising in order to drive revenue, maximize conversion, minimize costs and amplify customer engagement.
· Conceive and write editorial features and promotional copy leveraging product expertise for on-site & email promotions and programs, maintaining standards and creativity of Audible’s editorial voice.
· Build, maintain, and analyze performance reports.
· Maintain ownership of the Spanish merchandising KPI’s and regularly communicate results to the senior management.

Main responsibilities on Retention Marketing:
· Develop and monitor a customer loyalty strategies that leverages all customer touch-points.
· Analyze performance of customer segments and expand customer targeting to optimize effectiveness of retention campaigns and communications.
· Own all communication with our members across all platforms and devices (i.e. you identify and implement customer communication programs to drive engagement, maximize lifetime value, and improve member retention).
· Oversee performance metrics related to retention and retention campaigns. You report results and learnings to the management team and provide recommendations based on program effectiveness.

Your profile:
· Proven experience (+5 years) in customer lifecycle marketing in a digital/e-commerce business with a focus on onsite merchandising, e-mail campaigns, retention/CRM
· Strong analytical capability and a solid understanding of success metrics; ability to think both strategically and tactically.
· You have a strong customer obsession and it is easy for you to come up with innovative ideas to improve the customer relationship.
· Hands-on experience working with Content Management Systems, Web Tracking, E-mail Marketing and A/B testing tools.
· An understanding of trends and technologies within E-commerce.
· Strong organizational, managerial, and communication skills, with proven ability to handle multiple projects and deliver results.
· Eagerness for new challenges and want to play an important role in growing our business.
· Fluency in Spanish and English, both written and spoken.

Preferred qualifications:
· Experience in the field of subscription models, ideally from entertainment / books / spoken-word services.
· SQL and HTML knowledge.
· Being fond or having experience of the Spanish media landscape is a plus.
· You feel comfortable working with international teams located in different countries.

Sounds interesting? If you are looking for a new challenge in an innovative company, where you will have the opportunity to shape and influence the business with the results of your work, where you will be surrounded by an engaged and fun team, Audible is your next stop! Do not hesitate to send us your application with all details together with your cover letter.