Descripción del empleo
At Holded we are upgrading the way SMBs manage their business. We are a well-funded startup founded in 2016 that has raised nearly $8m from world-class investors including Lakestar (Holded was their first investment in Spain after previous investments in Facebook, Spotify & Airbnb) and Nauta Capital (Socialpoint, Privalia).
Our mission is to create a business Operating System (businessOS) that covers all the key areas for small and medium-sized businesses. From financial management (such as Accounting and Invoicing) to HR, CRM, and Project & Inventory management, allowing companies to automate over 50% of their overall administrative tasks and become Business Heroes.
With 40 people in our team and more than 20.000 businesses using our software, we are building a global company, and we are looking for passionate people who strive to be the best at what they do.
Join us and help to reinvent the concept of ERP!
As Holded is a hyper-growth SaaS company, the Social team is expected to grow significantly in the next 12-24 months. You will play a key role in helping to build a best-in-class team. Develop Paid Social Advertising - predominantly on Facebook & Instagram - as a key B2B channel for new user and customer acquisition for Holded in Spain and France. Optimise and scale campaigns - Scale prospecting/acquisition + retargeting campaigns whilst staying within CPA and budget targets. Oversee Paid Landing Page Development - work closely with the creative team to publish new landing pages, and optimise landing page experience and conversion rates for paid campaigns. Collaborate closely with the Social Media Manager to ensure a consistent approach across ad accounts and Facebook pages. Develop a creative testing process and cadence for rolling-out and testing new, innovative and bold ad-creative approaches. Develop creative briefs and provide direction for the creative team ; designers, video motion graphics producers, and copywriters. Optimise audiences - build, test and automate seed audiences used for lookalike audience construction, and direct targeting. Work with the Growth Operations and the Data Team on implementing a Data Driven culture in Social Media. For example, evolving and implementing signals/events (including through the server-side API) sent to Facebook to be used for campaign optimisation and reporting. Implement conversion up-lift studies to develop alternative perspectives on attribution, channel CPAs and CAC. Work with the B2B Facebook account management team , and attend regular catch-up meetings and webinars to stay on top of the latest changes and recommendations in Facebook & Instagram. Collaborate closely with other marketing team members to ensure a consistent brand voice across all channels. Analyses, Reporting and Insights - Develop a consistent feedback system with the rest of the growth team, and wider company, to ensure channel performance and learnings are communicated clearly and regularly.
This role will be reporting to Bahram Ehsas, Head of Demand and be supported closely by Tom Wilkinson and Jesus Ubach in the Growth Operations Team.
About you 3+ years experience working on high performance Facebook & Instagram Paid Social Campaigns Regular spend of €30k-100k + per month in Facebook & Instagram Previous experience in all the areas outlined under “The Role” section. Experience with reporting tools - Facebook reports & Analytics, Google Analytics, Google Data Studio Strong data-driven approach - data must be at the centre of every decision you make Work independently; proactively surface insights and recommendations based on data, implement tests based on these. Highly organised - meticulous attention to detail in campaign naming, tagging and structure Proven ability to scale spend and performance in paid social channels Native level Spanish and/or French; and fluent in English
Extra awesome Experience with B2B Paid Social Media campaigns Experience with SaaS Paid Social Media campaigns Experience in LinkedIn as a paid outbound lead generation channel for Sales Experience in SEM / paid search Experience with other analytics tools like Amplitude, Looker, Tableau
What it's like to work with us: Permanent contract Flexible working hours Short work-day on Fridays Free English and Spanish lessons Free catered lunch Continuous Training: annual budget for training for each employee Fully equipped kitchen with snacks, drinks and fresh fruit. Top-notch work equipment Office in front of the sea with ping pong, pool table, PlayStation… Interesting projects and a great work environment An excellent opportunity to grow with the company Discounts on a gym membership
At Holded, we do things differently. There’s no corporate nonsense, and no old-fashioned hierarchy. Instead, we work in self-sufficient, autonomous teams. Think of them like start-ups within a start-up that learn from each other.
- Estudios requeridos
- Horas a la semana
- 8 - 40
- Tipo de contrato
- Tiempo completo
- Publicado el
- Tipo de trabajo
- Marketing / Publicidad
- Carnet de conducir
- Carta de motivación