Descripción del empleo
On behalf of Dacadoo, Ciklum is looking for a User Engagement / Campaign Manager to join the Málaga team.
You will report directly to the Marketing Director based in Zurich, Switzerland and have the responsibility to design and implement/execute/launch user engagement campaigns to support dacadoo’s insurance and corporate health customers across the globe, as well as internally on the dacadoo reference application.
Responsibilities
- Suggest and create user engagement marketing campaigns for our B2B customers and our organization
- Project managing all user engagement campaigns from beginning to end ensuring they meet the target objectives and within the set budget
- Track, measure and analyze user engagement marketing campaigns insights and outcomes
- Deliver regular reports of user engagement campaign results to Marketing Director and senior management to explain variances
- Create & adjust user engagement strategy
- Brief and oversee the work of internal and external agencies, such as designers, animators and printers, who will deliver much of the user engagement campaign activity
- Write, edit and proofread marketing materials within engagement marketing campaigns
- Working closely with the rest of the marketing team on campaigns and campaigns promotion material
- A/B Testing campaigns to trial new ideas for effectiveness
- Create and run engaging challenges on our reference application platform
- Build strategic relationships and partner with key industry players, agencies, customers and relevant stakeholders (e.g. behavioral scientists) and acquire key knowledge and experience in this strategic field
- Work to strict deadlines and OKR’s as defined in collaboration with the Marketing Director
- Suggest and create user engagement marketing campaigns for our B2B customers and our organization
- Project managing all user engagement campaigns from beginning to end ensuring they meet the target objectives and within the set budget
- Track, measure and analyze user engagement marketing campaigns insights and outcomes
- Deliver regular reports of user engagement campaign results to Marketing Director and senior management to explain variances
- Create & adjust user engagement strategy
- Brief and oversee the work of internal and external agencies, such as designers, animators and printers, who will deliver much of the user engagement campaign activity
- Write, edit and proofread marketing materials within engagement marketing campaigns
- Working closely with the rest of the marketing team on campaigns and campaigns promotion material
- A/B Testing campaigns to trial new ideas for effectiveness
- Create and run engaging challenges on our reference application platform
- Build strategic relationships and partner with key industry players, agencies, customers and relevant stakeholders (e.g. behavioral scientists) and acquire key knowledge and experience in this strategic field
- Work to strict deadlines and OKR’s as defined in collaboration with the Marketing Director
Requirements
- A bachelor’s or master’s degree in marketing or communication
- Marketing or ad agency professional with 3-5 year’s working experience
- Exceptional marketing campaign project management skills are essential
- Passionate for marketing with strong presentation & communication skills
- Have proven experience of managing B2B and B2C marketing engagement campaigns
- The ability to successfully manage multiple user engagement campaigns running at the same time
- Fluent in speaking and writing English and further languages considered as a plus
- Customer-focused and service-based thinking
- Team player with high level of flexibility, able to work under pressure
- Willingness to travel
- A bachelor’s or master’s degree in marketing or communication
- Marketing or ad agency professional with 3-5 year’s working experience
- Exceptional marketing campaign project management skills are essential
- Passionate for marketing with strong presentation & communication skills
- Have proven experience of managing B2B and B2C marketing engagement campaigns
- The ability to successfully manage multiple user engagement campaigns running at the same time
- Fluent in speaking and writing English and further languages considered as a plus
- Customer-focused and service-based thinking
- Team player with high level of flexibility, able to work under pressure
- Willingness to travel
What's in it for you
- Multi-cultural and international working environment
- Open corporate culture with a lot of personal responsibility
- Supportive and collegial environment
- Variety of knowledge sharing, training and self – development opportunities
- Competitive salary
- Cool and centrally located offices with warm atmosphere, which creates really good working conditions
- Multi-cultural and international working environment
- Open corporate culture with a lot of personal responsibility
- Supportive and collegial environment
- Variety of knowledge sharing, training and self – development opportunities
- Competitive salary
- Cool and centrally located offices with warm atmosphere, which creates really good working conditions
Información extra
- Status
- Inactiva
- Localización
- Málaga
- Tipo de contrato
- Tiempo completo
- Tipo de trabajo
- Servicios Consultoría IT
- Carnet de conducir
- No
- Vehículo
- No
- Carta de motivación
- No